Tuesday, March 30, 2010

Our Products and Services:

SASEL after extensive research has come up with a totally unique and contemporary Learning content called the -Teacher TV- a solution of its kind, which captures the students attention and dramatically enhances their learning capabilities without compromising on the pedagogy but strictly conforming to the standards of the NCERT.

SASEL’s “Teachers TV”, is an 100% Interactive and Auto Teaching Multimedia Content Base Training Product for Educational Institutions and its Students, developed after extensive research in the field of Teaching Methodologies to address the problems of Students attention and reproduction capabilities.

More than 80% of the student active learning time is spent inside the classrooms. It becomes imperative and a duty on part of the schools to make this active learning interesting and meaningful. Such an active learning inside a classroom currently is limited by disciplinary boundaries, examinations, and other administrative factors compromising the learning process both in action and reflection.



Physical spaces inside the classroom are converted into “learning centers” by employing a combination of Hardware and Software together with state of the art Plasma TV, wherein the entire lesson comes alive in the form of a movie. Teacher’s TV stores a huge repository of digital curriculum contents which can aid the teacher to conduct their class topics as per their own schedule.




Students have different needs and they respond to information differently. Sasel’s Teacher’s TV takes this response to its advantage and encourages teachers to use many different modes to teach the content of a particular lesson. Research has shown that lack of understanding and retention as one of the main reasons for student’s poor academic performance.



Sasel, with its innovative methodology has incorporated Advanced Animations with Voice, images, pictures and characters within the curriculum framework to help the students easily understand and comprehend the subjects in a visual format. Teachers can guide the students in a manner of ease and maintain the pace and interest levels of the students and could value-add their own inputs in a manner that encourages student interaction with the subject contents. Advanced Animations help bring to life scientific concepts, and multimedia kindles the interest in the students and motivates them to take a more active role in learning: they can watch experiments in action, see microorganisms move up and down or see the navigation of images , simulations and interactive material. One of the advantages of using multimedia is to convey information quickly and effectively to all students – and keep them alerted in what is being taught.





Demonstrations of such high end multimedia content to the Academic Fraternity which includes Teachers, Instructional Designers and Content developers have given us a universal confirmation of the quality of content delivery and the comprehensive coverage every single concept within a chapter and has set a benchmark for itself. These digital contents were in a better position to visually explain the same concepts at a shorter span (in less than 30 minutes to be precise) than the routine method, and now enables the teacher to creatively engage students in other activities. This blended learning design help the students reach higher order cognition – analysis, evaluation, generalization and creativity. This new blended learning design takes over the routines of a teacher which includes communicating the content to lower cognition of information and understanding and frees the teacher to use games, role plays and simulations, experiments and demonstrations, research and exploration, collaborative and individualized instruction, students develop higher rider thinking yielding sustainable learning and better performance in examination.





Sasel believes that Education is not only an academic affair but an Agent of Social Change. SASEL wants to put innovative technology to serve both as interactive agents as well as passive learning environments within the educational exchange. Well designed educational content can act as an important supplement to text books and routine classroom interactions while creatively devised multimedia and Animations images helps us to explain abstract and hard-to-understand concepts in an easy manner and sustain interest and stimulate the intellectual curiosity even in an otherwise not –so- interesting environment.

About Us

At SASEL, the business strategy focuses on using the advanced multimedia and animation capabilities to create meaningful, easy to understand, curriculum based content to make a paradigm shift in learning processes and outcomes in schools. SASEL proposes the use of latest technology to transform physical spaces in a school or a classroom to “learning spaces”. By using interactive technologies we transform the role of textbooks and teachers from mere custodians to facilitators of knowledge. Prevalent approach of teaching-learning and the outcomes focuses a lot on memory and reproduction but ignores the meta cognitive skills like reasoning, creative thinking, application of knowledge interpretation, inference, etc to get the desired change in students. SASEL learning solutions blends both and still makes learning easy and fun.

It is said that a picture is worth thousand words. If a picture tells thousand stories, Multimedia can help us tell the same thousand stories in thousand different ways. Multimedia can deliver immersive visual experience that touches one’s senses and heart. Sasel as a philosophy wants to use this dynamic capability to solve the inherent challenges prevalent in the education industry and help both the Student and Academics to learn, comprehend and perform with ease and comfort.
SASEL has set its undivided attention in the Education space and strives to work closely with various educational institutions to implement futuristic and innovative models to create and deliver content that enhances student learning experience. SASEL‘s models are going to revolutionize the entire course curriculum delivery and assessment space. The most notable advantages of our learning methodology are flexibility, convenience and the ability to work at our own pace. The teaching and learning methods are asynchronous allowing the learners to participate and complete course work in accordance with one’s daily commitments. SASEL has totally shifted educational technology to the next level delivering new age learning to both the student and the teacher community.

Executive Summary


SASEL is a Progressive Multimedia design, development and consulting company with a special focus on the Learning Solutions for K12 industry deploying high end 3D Animations creating digital contents that are rich, easy to understand, and syllabus based across various formats.

Our services are designed to deliver significant Cost Advantage and also Value to our clients.

With a state of the art development center in Chennai ,SASEL has a team of committed professionals who strive constantly to deliver the best keeping in mind the growing demands of the learners and educators

The team consists of a combination of Leaders, Management experts, Technical Wizards, and Academic Fraternity, who together bring in rich and varied experiences to set the future in the Educational Technology arena. With the collective and collaborative team effort and the passion, SASEL team has built a unique knowledge space which can benefit the Education and Training Industry.
SASEL has the ability to deliver large scale projects, and is already working closely with various State and Central Governmental Agencies to have a meaningful impact in the Educational Eco system.
Company is spearheaded by Mr. R.S. Shivapraghaasam, an entrepreneur, a visionary with the prime objective of providing different concept in education in a more genial method which has wide accessibility to greater masses at low or affordable cost. Our Chairman has various entrepreneurship and management activities in India and overseas.